Episode 68 | Money and Well-Being: How the Pink Tax Harms Us All

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About Janine Rogan:

Janine Rogan, CPA, is a passionate keynote and TEDx speaker. She is the Founder and CEO of The Wealth Building Academy Inc. and an award-winning CPA. Her mission is to educate and empower women to confidently and profitably grow their wealth, through financial feminism – financial equality for all.  

Janine has been featured internationally in a number of publications and has delivered keynotes to thousands of individuals and companies around the world. She currently sits on the CPA Alberta Education Foundation board, the board of FESA, and the planning committee of the AICPA Global Women’s Leadership Summit. Janine is pursuing her Master’s in Economic Sustainability through the University of Torrens in Australia.  

In spring 2023, Rogan released her debut book “The Pink Tax: Dismantling A Financial System Designed To Keep Women Broke” published by Page Two Books. In it, Janine explores the hidden ways that women are held back in our society—from overpriced women’s themed items to the motherhood penalty. It debuted at #1 on Amazon for Feminist Theory books.  

Janine is a University of Alberta alumni, born and raised in Edmonton, Canada. She is currently based out of Calgary where she lives with her husband Andrew, son Theodore, and pup Lazer. 

Episode Notes:

Dr. Laura welcomes guest Janine Rogan, CPA and Founder/CEO of the Wealth Building Academy, to the show to talk about financial equity and her new book “The Pink Tax”. Janine’s mission is to empower women to confidently grow their wealth through financial feminism, and her insight is invaluable not just to women but to everyone invested in financial equity.

In “The Pink Tax”, Janine writes about the impacts of the systems we’ve set up in society on certain groups of people. She uses the book to educate and inform women about the financial industry and her company, the Wealth Building Academy, also has an online investing course geared towards women. Dr. Laura and Janine address salary negotiations, how financial planners are compensated, and three personas we can take on to impact change. Finances are an aspect of well-being as they affect not only our physical state but our emotional and mental wellness too. This episode shines a light on the need for financial equity and some ways to go about achieving it.

“I think there are two key areas that I really want women to take away when it comes to their own personal finances … number one is negotiation. I think women under-negotiate. We know that every $5,000 that you negotiate in your early career years, in your early salaries, can translate to over $750,000 in wages over the course of your career. So we know negotiating is important. And it doesn’t always have to just be negotiating salary. It can be negotiating time off. It can be negotiating work from home.” Janine Rogan

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